tourism・eat・shopping 2023.12.14

Okinawa’s only outlet mall “Ashibinaa”

Writer

木内清佳

Born in Tokyo. Fascinated by Okinawan music and the ocean, he found himself living in Okinawa for more than 20 years. After working as a diving instructor, he now manages several childcare facilities. She aims to nurture "wild" children who are strong in mind and body, and is engaged in conveying the joy of the Okinawan sea to children.

List of articles

Okinawa’s only “Okinawa Outlet Mall Ashibinaa” is located 15 minutes by car from the airport.
This site has a site area of 63,200 square meters and is lined with approximately 100 outlet stores.
Outlet products are products that can no longer be sold at regular price, such as branded products in stock, discontinued products, and products made as samples. At outlet stores, you can purchase genuine, high-quality products at significantly reduced prices.

“Ashibinaa” means “playing garden” in the Okinawan dialect, and it was named so that it would be a playground where various people and cultures could gather and have fun. It’s close to the airport, so you can stop by on the day you arrive or the day you leave. Why not stop by the modern version of “Ashibinaa, a play garden”?

Many high brand shops

On the premises of a series of Greek-style buildings, famous high-brand shops such as GUCCI, FERRAGAMO, Kate Spade, and Calvin Klein are lined up, making the mall gorgeous. There are a wide variety of apparel shops for not only high-end brands but also casual brands for women, men, and children, so just window shopping can be exciting. Find your favorite items, from treats to yourself to gifts for loved ones!

It might be a good idea to locally purchase clothes that are bulky when traveling.

A rich lineup of sports brands

The biggest appeal of outlet malls is that you can get high quality products at low prices. Here at Ashibinaa, we not only have high brand shops, but also sports brand shops such as PUMA, adidas, and ASICS, and we carry not only sports fashion but also a wide variety of sports goods. It can be easy to get confused when there are so many lineups, but it also doubles the fun of finding bargains!

Also available at cafes and lunch times

There are restaurants serving Chinese food, hamburgers, and steaks, as well as cafes and kitchen trucks, catering to both those who want a leisurely meal and those who are hungry and want to take a short break.

The premises are large, so if you get tired of walking, you can go to the restaurant or have a relaxing cafe time on the benches or eat-in space. After enjoying the meal, let’s resume shopping♪

Drugstores popular with overseas travelers

Japanese drugstores are very popular among overseas travelers. The reason for this is our wide selection of products and overwhelming discount power. Japanese medicines are also valued overseas, and many people keep them as regular medicines at home. It is also popular because it sells many things other than medicine.

Outlet Mall Ashibinaa also has a drug store, which is apparently very popular.
It’s also a duty-free shop, which is great for overseas travelers.